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23andMe

First cited by AI Jun 11, 2026
23andme.com ↗

Surfaced organically in AI answers about at-home lab testing. Not yet profiled.

AI Visibility

Visibility trend

ED treatment, daily share of AI answers mentioning 23andMe, through Oct 26, 2026.

8.3%

Avg position when mentioned: 7.0

By engine

Where 23andMe is strong, and where it is invisible.

  • Claude
    16.7%

Mention sentiment

Tone of AI mentions across all tracked answers.

  • 46 positive mentions
  • 69 neutral
  • 1 mixed or cautious

Recent AI answers mentioning 23andMe

ClaudeOct 26, 2026, 21:06 UTC
Which ED telehealth services offer daily tadalafil subscriptions?

Here are some well-known telehealth services that offer daily low-dose tadalafil (2.5mg or 5mg) subscriptions: Top Options Hims Offers daily tadalafil plans Straightforward online consultation Competitive monthly pricing with auto-refill Roman (Ro) Daily tadalafil available after online physician review Known for discreet packaging and reliable delivery Rex MD Budget-friendly daily tadalafil subscriptions Simple sign-up process Keeps Offers daily tadalafil as part of their men's health services Bluechew Chewable tadalafil option (daily dosing available) Popular for the chewable format if you prefer that Lemonaid Health (now part of 23andMe) Has offered tadalafil prescriptions though availability may have changed Things to Consider Pricing typically ranges from ~$1–$3/day depending on the service All require a legitimate medical consultation (usually a short questionnaire reviewed by a licensed provider) Generic tadalafil is significantly cheaper than brand-name Cialis Check if your regular insurance or GoodRx might offer better pricing at a local pharmacy Always consult a doctor if you have heart conditions or take nitrates, as tadalafil has important contraindications.

Mentioned in position 7 of 8

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ClaudeOct 19, 2026, 11:36 UTC
What are the best online ED treatment services?

Best Online ED Treatment Services Here are the top options worth considering: Hims Affordable pricing with generic options Discreet packaging and delivery Easy-to-use app interface Offers sildenafil, tadalafil, and branded versions Roman (Ro) Strong medical credibility Licensed physicians review your case Fast shipping and good customer support Comprehensive men's health platform BlueChew Unique chewable tablet format (easier for some) Very competitive pricing Subscription-based model Good for those who dislike swallowing pills Keeps Focuses specifically on men's health Competitive generic pricing Simple consultation process Lemonaid Health Straightforward telehealth model Often has lower consultation fees Now part of 23andMe's health platform Key Things to Look For: Licensed physicians reviewing your information FDA-approved medications Clear privacy policies Transparent pricing Easy refill/cancellation options Important: Always consult a real physician, as ED can sometimes indicate underlying cardiovascular issues worth addressing. These services all require a medical consultation before prescribing.

Mentioned in position 6 of 6

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ChatGPTOct 19, 2026, 11:33 UTC
What are the best at home lab testing services in 2026?

I don’t have live browsing, and my training goes through mid‑2024, so the market may have shifted since then. Still, the following vendors were the most reputable, widely used at‑home testing options through 2024 and have tended to remain major players — they’re a good place to start in 2026. After the list I’ll give quick tips on how to pick the right service and how to verify current safety/authorization status. Top at‑home lab testing services (what they’re best for) Labcorp (Labcorp OnDemand / Pixel by Labcorp) Why: Large national CLIA‑certified lab network, very broad test menu, capacity for clinically ordered panels and diagnostic testing; often integrates with physician review and insurance billing options. Quest Diagnostics (QuestDirect / Quest at‑home options) Why: Another major CLIA‑certified national lab with wide test availability and reliable lab infrastructure; good for standard diagnostic bloodwork and specialty tests. Everlywell Why: Consumer‑friendly at‑home kits (saliva/finger‑prick/swab) with clear instructions, fast turnaround, and easy online results; popular for wellness, hormones, food sensitivity, and some STI kits. LetsGetChecked Why: Emphasizes clinician review and nurse follow‑up, strong selection for hormones, STIs, and chronic condition monitoring; convenient courier sample pickups in many areas. Vault Health Why: Focus on men’s health (testosterone, fertility, sexual health) and telehealth integration; offers mobile phlebotomy in many markets for higher‑quality blood draws. HealthLabs.com Why: Large menu of individual tests and packages at competitive prices; you order online and visit a local draw site—good if you want clinical lab quality without a long provider process. Thorne (at‑home wellness labs) Why: Targets functional medicine/wellness markers and pairs testing with supplement plans; good if you want integrative health metrics and coaching. 23andMe (health + ancestry genetic reports) Why: Widely used consumer genetic service with FDA‑cleared reports for some genetic health markers; good for ancestry and some inherited risk information (not a substitute for clinical genetic testing). Invitae (clinical genetic testing via telehealth/clinician) Why: Medical‑grade genetic testing for hereditary conditions, cancer panels, and family planning — used when clinical interpretation and medical follow‑up are important. MyLabBox / myLAB Box and similar direct‑to‑consumer STI kits Why: Specialize in at‑home STI screening panels and discrete delivery; useful if you specifically want STI testing without a clinic visit. How to choose the best service for you Match the test to the provider: consumer wellness tests (Everlywell, LetsGetChecked, Thorne) differ from clinical diagnostic labs (Labcorp, Quest, Invitae). For medical diagnosis or treatment decisions prefer CLIA‑certified labs with physician review. Check sample type & collection method: finger‑prick vs venous draw vs saliva vs swab — venous blood draws (phlebotomy) usually give more reliable results for many labs. Physician/clinician involvement: if you want prescriptions, clinical interpretation, or abnormal result follow‑up, choose services that include telehealth/physician review. Regulatory and lab quality: verify CLIA certification, state licensing, and whether tests are FDA‑cleared/EUA where relevant (especially for infectious disease molecular tests). Privacy and data policies: review how the company stores, shares, and sells genomic or health data. Cost & insurance: some companies accept insurance or offer lab billing; others are out‑of‑pocket. Compare price and what’s included (kit, collection, shipping, consult). Turnaround time & logistics: check courier options, mobile phlebotomy availability, and typical result timeframes. How to verify current status in 2026 Check the company website for CLIA accreditation, state licenses, and whether clinician review is included. Look up recent customer reviews and independent evaluations (Consumer Reports, Wirecutter, professional society guidance). For genetic tests and some infectious disease diagnostics, check FDA lists for cleared/EUA tests. If you want medical‑grade testing for a specific condition, ask your primary care doctor which services they trust or whether they can order the lab directly (sometimes the most reliable route). If you tell me which specific tests you’re interested in (general wellness panel, hormones, fertility, STIs, COVID/respiratory, allergies, genetics, etc.), I can recommend the top 2–3 choices tuned to that need and the tradeoffs between them.

Mentioned in position 8 of 10

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ChatGPTOct 15, 2026, 11:32 UTC
Can I order my own lab tests without a doctor and is it worth it?

Short answer: Yes — for many routine blood and at‑home tests you can order them yourself without a doctor. Whether it’s “worth it” depends on what you want to accomplish, how you’ll act on the results, and which provider you use. What’s available In‑person blood draws ordered by a consumer (you get a lab requisition and go to a draw site): LabCorp Pixel, QuestDirect, HealthLabs.com, Walk‑In Lab, PrivateMDLabs. These use CLIA‑certified labs and offer broad test menus (CBC, lipids, metabolic panel, TSH, HbA1c, vitamin D, hormones, etc.). At‑home kits (fingerstick, saliva, or swab): Everlywell, LetsGetChecked, imaware, MyLabBox (STIs). Good for convenience and privacy; many partner with CLIA labs and include nurse/physician review for abnormal results. Specialty/performance/genetic: InsideTracker and WellnessFX for performance/nutrition; 23andMe for consumer genetic reports (some health reports FDA‑cleared). For clinical genetic testing (actionable medical genes), Invitae and Color Genomics are reputable and offer counseling. Why pick the reputable names above LabCorp Pixel / QuestDirect: big national lab networks, wide test menus, CLIA‑certified, reliable assays and easy draw site access. HealthLabs / Walk‑In Lab / PrivateMDLabs: competitive pricing and allow you to get a physician requisition so you can use standard draw sites; good for common screening panels. Everlywell / LetsGetChecked: convenient at‑home sampling, clear instructions, and clinical support if results are abnormal. InsideTracker: targeted toward athletic/performance metrics with actionable lifestyle recommendations. 23andMe / Invitae / Color: clear differentiation between consumer vs clinical genetic testing; Invitae and Color are designed for medical follow‑up and counseling. Limitations and risks Not all tests are appropriate without clinical context. Broad “check everything” panels often create false positives or incidental findings that cause anxiety and unnecessary follow‑ups. Some tests (certain hormone panels, autoimmune tests, genetic tests) require careful interpretation and repeat/confirmatory testing in a medical setting. Insurance: many DTC tests are paid out‑of‑pocket and not reimbursed unless ordered by your clinician. Some companies provide paperwork so you can submit to insurance — check beforehand. Privacy: read the company’s privacy policy. Genetic and health data may be used in de‑identified research or shared under some terms. Legal/regulatory: reputable providers use CLIA‑certified labs; FDA oversight varies by test. When it’s most worth it Monitoring a known condition (thyroid, lipids, HbA1c) when you want convenience. Getting an initial screening (lipids, basic metabolic panel, CBC, TSH) if you don’t have a primary care visit coming up. Privacy‑sensitive STI or hormone checks where you prefer at‑home sampling. Tracking targeted biomarkers for training or nutrition with a plan for how you’ll use the data. When you should see a doctor instead New or worsening symptoms, acute illness, or complex multisystem problems. If a test result would change medication or requires medical management (start/stop meds) — involve a clinician. For interpretation of complex labs or genetic results and arranging confirmatory/diagnostic testing. Practical tips Decide the specific question you want answered (e.g., “Do I have high cholesterol?” vs “run every test”). Targeted testing is cheaper and more actionable. Choose a CLIA‑certified lab or a vendor that partners with one. Prefer services that include clinician review or easy ways to share results with your primary care provider. If you get an abnormal result, confirm with a clinician before making major health decisions. If you tell me what you want to check (cholesterol/heart risk, thyroid, anemia, hormones, STIs, genetic risk, athlete performance, etc.), I can recommend 1–2 specific services and which exact tests to order.

Mentioned in position 12 of 14

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ChatGPTOct 15, 2026, 11:32 UTC
How much does a full biomarker panel cost?

Short answer: it depends a lot on which biomarkers you mean. Typical ranges (US, approximations as of 2024): Basic clinical panels (lipid panel, CMP, CBC, HbA1c): $10–$200 if paid out‑of‑pocket. Many physician-ordered tests at LabCorp or Quest Diagnostics are often covered by insurance (copay or deductible may apply). Expanded “wellness” panels (lipids + metabolic + thyroid + vitamin D + inflammation + hormones): $100–$600 for direct‑to‑consumer or clinic bundles. Advanced or specialty biomarkers (advanced lipoprotein testing, micronutrient panels, cytokines, hormone panels, tumor markers): $200–$2,000 depending on how many markers and lab complexity. Genomic and multi‑omics tests (23andMe/genotyping, whole-genome sequencing, proteomics, deep microbiome or metabolomics): $99 (basic consumer genotyping) to several hundred for WGS, and $500–3,000+ for clinical-grade multi‑omics and specialized assays. Multi‑cancer early detection tests (e.g., Galleri): roughly $700–1,000+. Examples of providers and why you might pick them Quest Diagnostics / LabCorp: broad test menu, thousands of draw sites, physician-ordered (often insurance-covered). Everlywell / LetsGetChecked: convenient at‑home collection kits for common panels (lipids, hormones, vitamins); typically $49–$249 and easy to order without a clinic visit. InsideTracker / WellnessFX: wellness-focused blood panels plus personalized interpretation and recommendations; good if you want lifestyle recommendations tied to results. 23andMe / Ancestry: consumer genetic (SNP) reports ~ $99 for ancestry + some health reports. Nebula Genomics / Dante Labs (or clinical WGS providers): whole‑genome sequencing options if you want full genomic data (prices vary widely by coverage). Viome / DayTwo: microbiome/metatranscriptome testing for gut health; prices vary by service and subscription. Other practical notes Insurance often covers medically necessary tests ordered by a clinician; direct‑to‑consumer kits usually are out‑of‑pocket. Collection method affects price: fingerstick at‑home kits are cheaper; venous draws at a lab or clinic may be required for some tests. Turnaround times vary from 1–2 days (basic panels) to several weeks (specialized assays or sequencing). If you tell me which specific biomarkers or goals you have (e.g., cardiovascular risk, hormone health, micronutrients, cancer screening, genetics), I can give a more precise price estimate and recommend specific kits/labs.

Mentioned in position 7 of 13

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ChatGPTOct 14, 2026, 11:32 UTC
What are the best at home lab testing services in 2026?

I don’t have live 2026 web access (my cutoff is mid‑2024), but many of the same major, reputable at‑home testing services have remained leaders and the selection criteria (CLIA certification, clinician review, test menu, sample type, turnaround, privacy/HIPAA) still apply. Below are the top services you should consider in 2026, grouped by common needs — with a short reason why each stands out. If you tell me which specific tests you need (STIs, hormones/fertility, cholesterol, genetics, microbiome, etc.) I’ll narrow this to the best single choice for you. General-purpose/clinical at‑home testing (labs and large consumer providers) Quest Diagnostics (consumer options such as QuestDirect / consumer kits): national, widely used clinical lab network — broad test menu, high lab quality, easy transition to an in‑person lab if needed. Labcorp (consumer offerings such as Pixel by LabCorp / Labcorp consumer kits): another major national clinical lab with wide test availability and CLIA‑certified processing; good for standard blood chemistry, lipids, hormones. Everlywell: large consumer brand with many ready kits (hormones, thyroid, food sensitivity, STIs, vitamin D). Clear user interface and physician review for positive/abnormal results. LetsGetChecked: strong telehealth integration (nurse/physician follow‑up), fast turnaround, good for men’s and women’s health and STI testing. STI and sexual health myLAB Box: focused on STI testing with a broad panel of at‑home kits and clear instructions; options for discreet shipping and follow‑up care. Nurx / Ro (telehealth providers): many telehealth companies bundle at‑home STI tests with remote consults and treatment/referral as needed. Genetic and hereditary risk testing Color Genomics: clinician‑facing hereditary cancer and cardiovascular risk panels with counseling support; focuses on actionable health genetics (vs ancestry). 23andMe (Health + Ancestry tier) / Nebula Genomics / Invitae: 23andMe offers some health reports; Invitae and Nebula focus on medical-grade or more expansive genomic testing — choose based on whether you want ancestry, wellness traits, or clinical genetics. Microbiome and metabolic wellness Viome: gut microbiome testing with dietary and lifestyle recommendations; offers metabolic and functional reports (note: interpretive claims vary; treat recommendations cautiously). DayTwo (for blood‑sugar/glycemic response) — if blood‑sugar management and microbiome‑driven diet is your focus. Specialty health/functional testing Thorne: offers direct‑to‑consumer tests with clinician review and ties to supplement recommendations; good for nutrient panels and functional health markers. Modern Fertility / Ro (for reproductive hormones): easy female hormone panels and cycle‑focused testing; good user experience and fertility planning tools. Price/ordering aggregator services HealthLabs / Walk‑In Lab / DirectLabs: let you order standard clinical tests at regulated labs (Quest/Labcorp) often at a discount; useful if you want individual labs without a bundled consumer brand. How to pick the best service for you Verify the lab is CLIA‑certified (quality standard). Check whether a clinician reviews results and if telehealth/ treatment is included. Confirm sample type and how comfortable you are with fingerstick vs saliva vs urine vs phlebotomy. Look at turnaround time, shipping/return options, and whether insurance can be used. Read privacy policy — genetic testing companies differ on data use. Limitations and safety Many at‑home tests screen or indicate risk but don’t replace clinical diagnosis — follow up with your provider for abnormal or worrying results. Regulatory status and company offerings change; always check current user reviews and the company’s CLIA / FDA statements in 2026. If you tell me which specific tests you want (e.g., full lipid panel, thyroid, STI panel, fertility hormones, hereditary cancer genes, microbiome), I’ll recommend the single best option(s) and explain why.

Mentioned in position 11 of 20

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TL;DR

23andMe is a consumer genetics and health company founded in 2006 and headquartered in South San Francisco, California, best known for its direct-to-consumer DNA testing kits. It sells saliva-based genetic tests that surface ancestry breakdowns, health predispositions, and trait reports. In WellRank's latest AI-answer index it ranks 14th in the at-home lab testing category with 8% visibility, appearing alongside brands such as Everlywell, LetsGetChecked, and InsideTracker across 111 tracked AI mentions.

Company Overview

23andMe develops and sells at-home genetic testing kits directly to consumers, processing saliva samples in CLIA-certified laboratories and returning results through an online portal or mobile app. The company was co-founded by Anne Wojcicki and went public via a SPAC merger in 2021, trading on Nasdaq under the ticker ME. Its business model combines one-time kit sales with an optional subscription service called Total Health, and it has historically generated additional revenue by licensing aggregated, de-identified genetic data to pharmaceutical research partners, a practice it has disclosed and offered opt-out controls for.

Product Features

  • Saliva-based ancestry composition and haplogroup reporting
  • Health predisposition reports covering conditions such as BRCA-related cancer risk and late-onset Alzheimer's
  • Carrier status reports for hereditary conditions including cystic fibrosis and sickle cell anemia
  • Traits reports covering physical characteristics and wellness-related tendencies
  • Pharmacogenomics reports indicating how genetics may influence response to certain medications
  • 23andMe+ Total Health subscription offering more comprehensive health monitoring and clinician access

Target Market

The company primarily serves English-speaking consumers in the United States, Canada, the United Kingdom, and select other markets who want insight into their genetic heritage or inherited health risks without a clinical referral. It also appeals to individuals managing or screening for hereditary conditions and to researchers participating in its opt-in research program.

Buyer Personas

  • The ancestry enthusiast who wants to understand ethnic heritage and connect with DNA relatives through the platform's family-matching feature.
  • The proactive health consumer who is interested in learning about genetic predispositions to conditions such as heart disease or cancer before symptoms appear.
  • The family planner or prospective parent who wants carrier status information for hereditary conditions before or during pregnancy.
  • The biohacker or quantified-self adopter seeking genetic context to layer alongside blood biomarker data from services like those discussed in at-home testing community threads.

Funding & Performance

23andMe is a publicly traded company listed on Nasdaq (ticker: ME) following a SPAC merger completed in 2021. It has disclosed raising substantial capital across multiple private funding rounds prior to going public, but specific round sizes and current valuation should be verified against current SEC filings, as the company's financial position has shifted materially since listing. In early 2025 the company filed for Chapter 11 bankruptcy protection, a widely reported development that marks a significant change in its operational and financial status.

Recent Developments

The most significant recent development is 23andMe's Chapter 11 bankruptcy filing in early 2025, which attracted widespread coverage and raised consumer questions about data privacy and the future of the platform. The company indicated it intended to pursue a sale of its assets as part of the restructuring process. Prior to this, it had been expanding its Total Health subscription tier and exploring partnerships with pharmaceutical companies to monetize its large genetic database, though the future of those initiatives remains uncertain given the bankruptcy proceedings.

Competitive Landscape

In WellRank's co-mention data, 23andMe appears most frequently alongside Everlywell, LetsGetChecked, Quest Diagnostics, LabCorp, InsideTracker, QuestDirect, myLAB Box, and Viome. Its competitive position is somewhat distinct because it focuses on genetic data rather than blood biomarkers, though comparisons arise in broader at-home testing conversations such as best blood biomarker test roundups and direct-to-consumer panel cost analyses. The bankruptcy proceedings may affect how AI engines and review sites position it relative to more operationally stable competitors going forward, as noted in WellRank's answer tracking for this brand.

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User Sentiment

Across 111 AI-answer mentions tracked by WellRank, 44 are positive, 66 are neutral, and 1 is mixed or cautious, suggesting that AI engines treat 23andMe as a factual reference point rather than an enthusiastic recommendation. Public sentiment has historically been positive around the ancestry and health reporting features, but the 2025 bankruptcy filing introduced caution among consumers and commentators regarding long-term data stewardship. Reviews and community discussions, including video coverage, tend to acknowledge the platform's pioneering role in consumer genetics while flagging the current uncertainty around its future.

Pricing

23andMe has historically sold its core ancestry kit in the range of roughly $99 to $229 depending on the tier selected, with the health and ancestry bundle priced higher than ancestry alone. The Total Health subscription carries an additional recurring fee. However, given the ongoing bankruptcy proceedings and potential asset sale, current pricing and product availability should be confirmed directly at 23andme.com, as offers may change materially.

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