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Great Plains Laboratory

First cited by AI Jun 27, 2026
greatplainslaboratory.com

Surfaced organically in AI answers about at-home lab testing. Not yet profiled.

Great Plains Laboratory is losing the AEO war.

Not cited in a single tracked AI answer since Jul 1, 2026, down from a peak of 2% visibility in at-home lab testing on Jun 27, 2026. This page stays public, and recovery shows here the day it happens.

AI Visibility

Visibility trend

At-home lab testing, daily share of AI answers mentioning Great Plains Laboratory, through Jul 6, 2026.

0.0%

Last cited Jul 1, 2026 · peak 2% on Jun 27

By engine

Where Great Plains Laboratory is strong, and where it is invisible.

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Mention sentiment

Tone of AI mentions across all tracked answers.

  • 0 positive mentions
  • 1 neutral
  • 0 mixed or cautious

Recent AI answers mentioning Great Plains Laboratory

Google AIJun 27, 2026, 12:55 UTC
How much does a full biomarker panel cost?

The cost of a "full biomarker panel" can vary significantly, ranging anywhere from under $100 to over $2,000, depending on what specific biomarkers are included, whether it's ordered by a doctor or purchased directly, and if you have insurance coverage. Here's a breakdown by type of panel and common providers: Basic/Standard Physician-Ordered Panels What's Included: These typically cover essential markers like a Complete Blood Count (CBC), Comprehensive Metabolic Panel (CMP), Lipid Panel (cholesterol), Thyroid Stimulating Hormone (TSH), and Hemoglobin A1c (blood sugar). Cost: With Insurance: If deemed medically necessary by your doctor (e.g., for routine check-ups, monitoring a condition, or investigating symptoms), these are often largely or fully covered by insurance, leaving you with just a co-pay or deductible. Without Insurance (Cash Pay): You might pay anywhere from $50 - $300 for a basic set of tests at a lab like Quest Diagnostics or LabCorp. Many services allow you to purchase these directly online without a doctor's order, though interpretation is up to you. Direct-to-Consumer (DTC) Wellness Panels What's Included: These go beyond basic markers to include things like various hormone levels (testosterone, estrogen, cortisol), inflammatory markers (CRP), specific vitamin deficiencies (Vitamin D, B12), essential minerals, and often more in-depth lipid profiles. They are marketed for "optimization" or "wellness." Cost: These typically range from $150 to $800+, depending on the number and type of biomarkers. Everlywell: Offers a variety of at-home test kits. Their "Women's Health Test" or "Men's Health Test" (hormones) are around $199-$249. Their "Metabolism Test" or "Food Sensitivity Test" are similar. LetsGetChecked: Similar to Everlywell, they offer various health test panels for hormones, essential vitamins, and general wellness. Costs are in a similar range of $100-$300 for specific panels. InsideTracker: Known for its comprehensive analysis and personalized recommendations based on blood biomarkers (up to 43 biomarkers), DNA insights, and fitness tracker data. Their "Ultimate" plan (blood analysis of up to 43 biomarkers, genetic analysis, food/supplement recommendations) typically costs around $400-$700 for the first year, with subsequent blood tests costing less. QuestDirect/LabCorp OnDemand: These services from major lab companies allow you to order specific panels directly. A "General Wellness Panel" might cost $150-$300. Comprehensive/Advanced Biomarker Panels (Functional Medicine/Specialty Labs) What's Included: These are truly extensive and often include specialized tests like advanced gut microbiome analysis, organic acids, heavy metals, genetic markers (APOE4, MTHFR), specific nutrient levels (e.g., SpectraCell micronutrient analysis), detailed hormone metabolites (e.g., DUTCH Test), and inflammatory markers unique to specific conditions. These are often ordered by functional medicine doctors, naturopaths, or anti-aging specialists. Cost: These are significantly more expensive, often ranging from $500 to over $2,000 for a truly "full" panel or combination of panels. Viome: Specializes in gut microbiome and oral microbiome analysis, providing personalized food recommendations. Their "Health Intelligence" test is typically around $200-$400. DUTCH Test (Precision Analytical): A very comprehensive urine test for hormones and their metabolites. Typically costs $300-$500. SpectraCell Laboratories: Offers comprehensive micronutrient testing, looking at intracellular levels of vitamins, minerals, antioxidants, and amino acids. These can cost $400-$800. Great Plains Laboratory / Genova Diagnostics / Doctors Data: These labs offer a wide array of advanced functional tests (gut, organic acids, heavy metals, etc.). Individual tests can range from $200-$1000+ each. A "full panel" would likely involve multiple tests from these providers. Membership-Based Health Services What's Included: Some concierge medicine or tech-forward primary care services include regular biomarker testing as part of their membership fee, often with doctor interpretation and personalized health plans. Cost: The membership fees can range from $150-$300+ per month, which typically includes a certain number of blood panels per year, along with other services like unlimited access to doctors, personalized health coaching, and advanced screenings. Forward: A membership-based primary care service that includes regular biomarker testing, genetic analysis, and AI-driven health plans. Membership is typically $149/month. Key Factors Affecting Cost: Insurance Coverage: Most basic diagnostic tests are covered if medically necessary. Wellness-focused or "optimization" panels (especially DTC) are rarely covered by insurance. Number and Type of Biomarkers: The more specialized, rare, or numerous the biomarkers, the higher the cost. Included Services: Does the price just cover the lab test, or does it include a physician consultation, interpretation, and personalized recommendations? Provider: Direct-to-consumer companies often offer bundled pricing, while individual tests through a traditional lab can add up quickly. Recommendation: To get an accurate cost, you need to first define what "full" means to you. Are you looking for basic health markers, a deep dive into hormones and vitamins, or comprehensive functional medicine testing? For basic health indicators: Talk to your primary care physician about a routine physical and necessary blood work. For specific wellness insights (e.g., hormones, vitamins): Explore direct-to-consumer options like Everlywell, LetsGetChecked, or InsideTracker. Compare their specific panel offerings and what you want to measure. For a truly comprehensive functional assessment: Consult with a functional medicine practitioner who can recommend specific lab tests from providers like SpectraCell, Precision Analytical (DUTCH Test), or Viome, and help you interpret the results.

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Competitive Landscape

Great Plains Laboratory vs the brands AI recommends alongside it

The real competitive set in At-home lab testing: brands the engines name in the same answers, ranked on the latest day.

BrandRankAI visibility
Great Plains Laboratory logo
Great Plains LaboratoryThis brand
0.0%
Everlywell logo
Everlywell

1 shared answers

#1
75.0%
Genova Diagnostics logo
Genova Diagnostics

1 shared answers

#42
1.7%
InsideTracker logo
InsideTracker

1 shared answers

#5
28.3%
LabCorp logo
LabCorp

1 shared answers

#2
56.7%

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