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Ro

ro.co

Vertically integrated telehealth platform with strong GLP-1 program.

AI Visibility

Visibility trend

Ozempic, daily share of AI answers mentioning Ro, through Jul 28, 2026.

52.1%

Avg position when mentioned: 4.4 · peak 70% on Jul 13

By engine

Where Ro is strong, and where it is invisible.

  • Claude
    83.3%
  • ChatGPT
    58.3%
  • Perplexity
    41.7%
  • Google AI
    25.0%

Mention sentiment

Tone of AI mentions across all tracked answers.

  • 1350 positive mentions
  • 464 neutral
  • 40 mixed or cautious

Recent AI answers mentioning Ro

PerplexityJul 28, 2026, 09:42 UTC
What is the cheapest legit way to get ED meds without insurance?

The cheapest legit options are usually generic sildenafil or generic tadalafil through a cash-pay telehealth provider or a discount pharmacy, with typical prices starting around $1–$4 per dose depending on the service and plan.[4][5][7][9][13] If you want the absolute lowest entry price, a subscription like BlueChew can be the cheapest upfront, but for FDA-approved pills, GoodRx + a local pharmacy or a low-cost telehealth service is often the best value.[1][8] Lowest-cost FDA-approved route: Use a GoodRx coupon or similar discount at a local pharmacy for generic sildenafil; GoodRx says a 1-month supply may be as low as $9, and its online ED service starts at $18/month.[8][4] Best cash-pay telehealth value: Hims, Ro, and GoodRx Care all advertise low starting prices for generic sildenafil/tadalafil without insurance, with Hims saying treatments start as low as $2/dose and no insurance is required.[13][4] Cheapest outright monthly entry: BlueChew is reported as the lowest starting price in the search results at about $20/month for 6 sildenafil chewables, though it is a compounded chewable service rather than the standard pill route.[1] Very low per-dose alternatives: RedBox Rx and rx.com advertise ED meds starting around $1–$1.67 per use, which is among the lowest prices in the results.[9][10] A practical “cheapest legit” strategy is: Ask for generic sildenafil first, since it is usually cheaper than tadalafil.[5][12] Compare GoodRx at a local pharmacy versus cash-pay telehealth before buying.[8] If you use online care, stick to providers that include a licensed prescriber and FDA-approved medication.[4][9][13] If you want, I can give you a ranked list of the cheapest options by monthly cost or help you choose between sildenafil vs tadalafil based on how often you expect to use it.

Mentioned in position 4 of 7

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ClaudeJul 28, 2026, 09:42 UTC
Which online ED service has the best prices and fastest shipping?

Online ED Medication Services - Price & Speed Comparison Here are some top options to consider: Best Overall Value Hims and Roman are consistently competitive on pricing, often offering generic sildenafil (generic Viagra) for as low as $2-4 per dose with subscription plans. Fastest Shipping GoodRx - Works with local pharmacies, so you can often get same-day pickup Amazon Pharmacy - Fast Prime delivery (1-2 days) with competitive pricing Blink Health - Also works with local pharmacies for quick pickup Best Subscription Deals Hims - Frequent promotional pricing, good for ongoing use Ro (Roman) - Transparent pricing, ships within 2-3 days Lemonaid Health - Low consultation fees Practical Tips Generic sildenafil is dramatically cheaper than brand-name Viagra GoodRx coupons at your local pharmacy can sometimes beat all online services Many services offer free first-month trials Important Note All legitimate services require a medical consultation (online or in-person) before prescribing. Be cautious of any site that skips this step. Would you like more details on any specific service?

Mentioned in position 5 of 6

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PerplexityJul 28, 2026, 09:42 UTC
Which ED telehealth services offer daily tadalafil subscriptions?

Several ED telehealth services in the results offer daily tadalafil subscriptions: Hims — offers tadalafil for occasional or daily use, with subscription-style pricing mentioned in multiple sources.[1][3][9] Ro — offers Ro Daily Tadalafil as a separate daily-dose option.[6] BlueChew — offers DailyTAD, a daily tadalafil chewable subscription.[1][7] GoodRx — says you can subscribe to tadalafil and receive it on an ongoing basis.[11] Amazon One Medical / Amazon Clinic — is listed as offering daily generic tadalafil as part of its ED telehealth service.[8][9] YourMD Telehealth — explicitly offers daily tadalafil 5 mg with a monthly plan.[2] Rex MD — offers tadalafil in daily or as-needed dosing.[3][13] Roman — offers daily tadalafil in addition to as-needed dosing.[13] Lemonaid Health — offers daily ED medications, including tadalafil.[3] PlushCare — offers tadalafil, and one source says it can be part of a subscription/membership-based service.[9][13] If you want, I can also narrow this down to the cheapest, best-known, or most convenient daily tadalafil subscriptions.

Mentioned in position 2 of 10

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ChatGPTJul 28, 2026, 09:41 UTC
I need a progestin-only pill. Which online services prescribe the mini pill?

Short answer: Several mainstream telehealth/birth-control services commonly prescribe progestin‑only (“mini”) pills. Availability depends on your state and medical history, but you can try: Nurx — Nationwide, well‑known for birth control delivery; routinely prescribes norethindrone (generic mini pills) and newer progestin‑only options. Easy online questionnaire and home delivery. Lemonaid Health — Fast telemedicine visits and shipping; typically offers progestin‑only generics and is straightforward about pricing. Hers (formerly Hims & Hers) — Offers telehealth for contraception and home delivery; commonly prescribes progestin‑only pills and newer options like Slynd when appropriate. Ro / Rory (Ro’s women’s health service) — Telehealth service that prescribes and ships contraception, including progestin‑only options. Planned Parenthood Direct (app/telehealth) — Reputable sexual/reproductive health provider; can prescribe the mini pill through telehealth where available. GoodRx Care (HeyDoctor) — Telehealth visits with prescription delivery; often prescribes progestin‑only pills at affordable rates. A few important notes: “Mini pill” formulations include norethindrone (Camila, Errin, Micronor generics) and other progestin‑only options such as Slynd (drospirenone); which one you get depends on medical history, preferences, and cost. Telehealth clinicians must review your medical history and current meds (some drugs reduce effectiveness). If you’re postpartum, breastfeeding, or on interacting medications, mention that. Availability varies by state and by pharmacy; some services don’t operate everywhere or may require an in‑person visit for certain conditions. If you tell me your state (or zip code) and whether you have any health issues or current meds, I can check which of these services operate in your area and which mini‑pill options they typically prescribe.

Mentioned in position 4 of 9

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ChatGPTJul 28, 2026, 09:41 UTC
Which BHRT providers include comprehensive lab panels in their programs?

Short answer: several national BHRT providers and clinic networks include comprehensive lab panels as part of their programs. Below are well-known options and why people pick them — check each provider’s current offerings and costs (some include labs in price, others bill separately to insurance or require an out‑of‑pocket lab fee). Providers that commonly include comprehensive lab panels Defy Medical — Telemedicine + in‑clinic options; widely used for BHRT and TRT. Defy requires baseline and ongoing blood panels (hormones, CMP, CBC, lipids, PSA when appropriate) and tailors compounded or prescribed bioidentical regimens to results. Ro / Roman — National telehealth company for men’s health. Their testosterone programs include coordinated lab testing (LabCorp/Quest) for baseline and monitoring, with clinician oversight and dose adjustments. Vault Health — Specializes in men’s hormone care (TRT) and provides integrated lab testing (at‑home or lab draws) plus follow‑up monitoring as part of their treatment plans. EvexiPEL — National pellet‑therapy provider. EvexiPEL clinics typically require a comprehensive initial lab panel and ongoing testing to monitor pellet dosing and safety. BioTE‑certified clinics — BioTE is a large pellet therapy network; most BioTE clinics perform baseline and follow‑up labs (hormone panels, metabolic testing). Exact panels vary by clinic, so confirm before starting. BodyLogicMD — A nationwide physician network focused on hormone optimization for women and men. Their programs routinely include comprehensive labs and individualized treatment plans. Parsley Health — Functional‑medicine model that includes extensive baseline lab testing (hormones, thyroid, metabolic markers) as part of membership; they prescribe and manage BHRT when clinically indicated. Hone Health — Telehealth provider focused on gender‑affirming hormone therapy; includes required baseline and periodic lab monitoring as part of care. MenoLabs — Menopause‑focused testing and care. They offer comprehensive hormone testing (blood or dried‑blood spot) and connect patients with clinicians or treatment pathways including BHRT where appropriate. What to confirm before you sign up Exactly which tests are included (examples you may want: estradiol, progesterone, total & free testosterone, SHBG, DHEA‑S, LH/FSH, TSH/free T4, CMP/CBC, lipids, PSA when indicated). Whether lab costs are included in program price or billed separately/through insurance. Type of sample used (venous blood draw vs at‑home dried blood spot or saliva) and which lab (LabCorp/Quest/local). Frequency of monitoring (3, 6, 12 months, etc.) and clinician follow‑up. Whether treating clinicians are board‑certified (endocrinology, OB/GYN, family medicine) and whether they prescribe FDA‑approved vs compounded BHRT. If you want, tell me whether you’re looking for male, female, menopause, or gender‑affirming BHRT and whether you prefer telehealth or an in‑person clinic — I can shortlist 2–3 providers that best match your needs and compare the lab panels they include.

Mentioned in position 2 of 12

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PerplexityJul 28, 2026, 09:41 UTC
Which BHRT providers include comprehensive lab panels in their programs?

Several BHRT providers do include comprehensive lab panels in their programs, but the exact setup varies: some bundle labs into membership or treatment plans, while others provide them as a separate service or require specific pre-treatment testing.[1][5][11] Providers in the search results that explicitly mention comprehensive labs include: 1st Optimal — says membership includes comprehensive blood work, DUTCH hormone testing, metabolic panels, and follow-up testing.[11] AB Hormone Therapy — lists an initial/annual comprehensive panel with CBC, CMP, lipid panel, thyroid tests, sex hormones, A1C, insulin, ferritin, CRP, and more; it notes labs are offered as a separate service.[5] Prosper Health — says BHRT women's care includes a full hormone panel at baseline, follow-up at 6 weeks post-pellet, annual comprehensive panel, and thyroid monitoring.[6] VidaVital — states every BHRT plan is built on a comprehensive hormone panel, with hormone, metabolic, and inflammatory panels.[8] Med Matrix — describes an 80+ biomarker panel and a 100-biomarker blood panel covering sex hormones, thyroid, cortisol, metabolism, and inflammation before treatment.[9] BHRC Westlake Village — says every protocol is built from a comprehensive lab panel including estradiol, progesterone, testosterone, DHEA, cortisol, and thyroid markers.[13] BKB Medical Miami — says the program includes comprehensive lab work and orders hormone panels including testosterone, estradiol, progesterone, DHEA-S, thyroid, and metabolic markers.[14] Defy Medical — is described as typically ordering a broad baseline hormone and metabolic panel with ongoing labs for monitoring.[1] BodyLogicMD — is described as including initial hormone testing and follow-up labs in individualized treatment plans.[1] BioTE-certified providers — follow protocols that include baseline and routine lab monitoring.[1] Parsley Health — is described as typically including broader baseline testing for hormones, thyroid, metabolic markers, and micronutrients.[1] Gennev — partners with labs for hormone and metabolic testing as part of treatment plans.[1] Ro / Roman — for men’s programs, requires comprehensive baseline labs and ongoing monitoring through national labs.[1] If you want, I can also narrow this to providers that bundle labs at no extra cost versus those that charge separately, or sort them by women’s BHRT, men’s TRT/BHRT, or telehealth vs in-person.

Mentioned in position 13 of 14

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TL;DR

Ro is a vertically integrated telehealth platform headquartered in New York that connects patients with licensed clinicians and ships medications directly to their doors. Its GLP-1 weight-loss program has made it the most visible telehealth brand in AI-generated answers today: according to WellRank's latest index, Ro ranks first in Ozempic (70% visibility), Wegovy (57%), Zepbound (52%), GLP-1 weight loss (42%), and Compounded GLP-1s (40%), placing it well ahead of the competition across every major weight-loss medication query.

Company Overview

Ro was founded in 2017 and is based in New York City. It operates a direct-to-patient model that integrates online clinical visits, pharmacy fulfillment, and ongoing care coordination under one platform accessible at ro.co. The company originally focused on men's health before expanding into women's health, weight loss, and primary care, allowing it to serve a broad consumer base without requiring in-person visits.

Product Features

  • GLP-1 weight-loss program covering Ozempic, Wegovy, Zepbound, and compounded GLP-1 options, as detailed on the Ro weight-loss and Ozempic page
  • Body by Ro, a structured weight-management program pairing medication with coaching
  • Men's health treatments including erectile dysfunction and hair loss
  • Women's health services including hormonal and sexual health care
  • Ro Pharmacy, an in-house pharmacy that ships prescriptions directly to patients
  • Asynchronous and synchronous telehealth visits with licensed clinicians

Target Market

Ro primarily serves adults in the United States seeking convenient, prescription-based care for weight management, sexual health, and general wellness. Its GLP-1 program targets individuals with obesity or weight-related conditions who face barriers to traditional care, while its men's and women's health lines address patients looking for discreet, ongoing treatment without in-person appointments.

Buyer Personas

  • A middle-aged adult with a BMI qualifying for GLP-1 therapy who wants a fully online path from consultation to medication delivery.
  • A man in his 30s or 40s seeking discreet, prescription treatment for erectile dysfunction or hair loss without visiting a clinic.
  • A woman looking for convenient access to hormonal health or weight-loss support managed entirely through a mobile-friendly platform.
  • A cost-conscious consumer who has compared options on sites like GoodRx and wants a bundled telehealth-plus-pharmacy experience.

Funding & Performance

Ro has raised significant venture capital across multiple rounds and reached unicorn valuation status, though the precise current valuation and total funding figures are not publicly disclosed in verified recent filings. The company remains privately held.

Recent Developments

Ro has visibly leaned into the GLP-1 boom, expanding its compounded semaglutide and tirzepatide offerings as demand for weight-loss medications surged nationally. The platform has also broadened its clinical scope and invested in its in-house pharmacy infrastructure to reduce reliance on third-party fulfillment. Coverage in sources such as Healthline's guide to getting Wegovy prescriptions online frequently cites Ro as a primary option, reflecting its growing share of the GLP-1 conversation.

Competitive Landscape

In WellRank's co-mention data, Ro appears most frequently alongside Hims & Hers, PlushCare, Calibrate, Found, GoodRx, Novo Nordisk, WeightWatchers, and One Medical. Its strongest direct competitors in the GLP-1 space are Hims & Hers and Found, both of which offer similar online weight-loss programs. Comparison pages like PlushCare's Ozempic guide and WeightWatchers' medication content frequently appear in the same AI answers as Ro, signaling a crowded but well-defined competitive set. Despite the competition, Ro's top ranking across all five GLP-1 query categories in WellRank's index suggests it holds the clearest AI-visibility advantage in this space.

Ro vs the brands AI recommends alongside it

The real competitive set in Ozempic: brands the engines name in the same answers, ranked on the latest day.

BrandRankAI visibility
Ro logo
RoThis brand
#1
52.1%
Hims & Hers logo
Hims & Hers

1269 shared answers

#2
47.9%
PlushCare logo
PlushCare

713 shared answers

#3
27.1%
Calibrate logo
Calibrate

589 shared answers

#4
22.9%
Found logo
Found

406 shared answers

#9
14.6%

Email me when overtakes Ro

One email the day the ranks flip. Nothing else.

User Sentiment

Across the 1,334 AI-engine mentions tracked by WellRank, Ro's tone is strongly positive: 980 mentions are classified as positive, 324 as neutral, and only 30 as mixed or cautious. AI engines tend to describe Ro as a leading or recommended option when answering questions about GLP-1 medications and online weight-loss care. Public discourse on platforms like Reddit, which is among the sources engines cite in answers mentioning Ro, shows active patient discussion that is generally favorable, though some users raise questions about cost and insurance coverage.

Pricing

Ro does not publish a single fixed price list, and costs vary depending on the medication prescribed, insurance coverage, and program tier selected. GLP-1 medications in particular can involve significant out-of-pocket costs when not covered by insurance, and compounded alternatives are generally offered at lower price points than brand-name drugs. Prospective patients are advised to request a personalized quote through the platform, as pricing is not uniformly disclosed upfront.

Sources cited around Ro

The sites engines cite in answers mentioning this brand. Win these, win the answer.

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