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Agency

withagency.com

Curology's sister brand for anti aging prescription skincare.

AI Visibility

Visibility trend

Online dermatology, daily share of AI answers mentioning Agency, through Sep 10, 2026.

4.4%

Avg position when mentioned: 5.0 · peak 18% on Aug 25

By engine

Where Agency is strong, and where it is invisible.

  • Claude
    6.7%
  • Google AI
    6.7%

Mention sentiment

Tone of AI mentions across all tracked answers.

  • 62 positive mentions
  • 2 neutral
  • 0 mixed or cautious

Recent AI answers mentioning Agency

ClaudeSep 9, 2026, 15:24 UTC
Are custom prescription skincare formulas worth it?

Custom Prescription Skincare: Are They Worth It? Short answer: For many people, yes — especially if over-the-counter products haven't worked. Recommended Services Curology Most popular option, dermatologist-supervised Combines ingredients like tretinoin, niacinamide, and azelaic acid ~$30-60/month — very reasonable for prescription access Great for acne and early anti-aging Apostrophe Slightly more clinical feel, board-certified dermatologists Good for acne, melasma, and rosacea Competitive pricing Agency Strong focus on anti-aging Uses tretinoin-based formulas Musely Specializes in hyperpigmentation and melasma specifically When They're Worth It You have persistent acne, melasma, or uneven skin tone OTC products have failed you You want tretinoin without an in-person dermatology visit You want professional guidance at lower cost When They Might Not Be Your skin concerns are mild You already have a dermatologist You're hoping for luxury packaging or a "spa" experience Bottom Line Curology is the best starting point for most people — affordable, proven ingredients, and real provider oversight. The prescription-strength actives genuinely outperform most drugstore alternatives.

Mentioned in position 3 of 4

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Google AISep 6, 2026, 14:30 UTC
Custom compounded skincare vs store bought products: is it worth the upgrade?

It absolutely can be worth the upgrade, but it really depends on your specific skin concerns, budget, and desired results. Let's break down the pros and cons of each to help you decide. Store-Bought Products What they are: Products mass-produced and sold in drugstores, department stores, and online retailers. Best for: General skin maintenance, mild concerns, and those on a budget. Pros: Convenient & Accessible: Easy to purchase from many locations. Wide Variety: Thousands of options for different skin types and concerns. Often More Affordable: Generally lower price points, especially for drugstore brands. Research & Development: Many reputable brands invest heavily in R&D for their formulations. Cons: "One-Size-Fits-All": Formulated for the average person, not your unique skin. Lower Active Ingredient Concentrations: To minimize irritation across a broad user base, active ingredients (like retinoids, AHAs, BHAs) are often at lower strengths than prescription-grade. Potential Irritants: May contain fragrances, dyes, or preservatives that can irritate sensitive skin. Marketing Hype: Hard to discern truly effective products from clever marketing. Specific Brands to Consider (for general concerns): CeraVe & La Roche-Posay: Excellent for sensitive skin, basic hydration, and barrier support. They focus on effective, no-frills formulations. The Ordinary: Known for single-ingredient, high-concentration products at very affordable prices, allowing you to build your own routine. Paula's Choice: Offers well-researched, science-backed products with effective concentrations of actives, often without common irritants. Custom Compounded Skincare What it is: Skincare products created specifically for you by a compounding pharmacy, often based on a dermatologist's prescription. They blend precise concentrations of active ingredients to target your unique skin issues. Best for: Persistent, complex, or severe skin conditions; individuals with specific sensitivities or allergies; and those seeking targeted, medical-grade results. Pros: Tailored to Your Needs: The biggest advantage. Ingredients and their concentrations are chosen precisely for your skin type, concerns (e.g., acne, rosacea, melasma, aging), and sensitivities. Higher Efficacy: Can use prescription-strength active ingredients (e.g., Tretinoin, hydroquinone, specific antibiotics, high-concentration acids) that aren't available over-the-counter. Reduced Irritation: Can exclude specific ingredients you're allergic to or sensitive to (e.g., parabens, fragrances, dyes). Addresses Multiple Concerns: A single compounded formula can often target several issues at once (e.g., acne + anti-aging + dark spots). Professional Guidance: Comes with a consultation with a dermatologist or licensed professional who can monitor your progress. Cons: Significantly More Expensive: Due to personalization and prescription-grade ingredients, it costs more than most store-bought products. Requires Consultation: You'll need to see a dermatologist or use a telehealth service that connects you with one. Less Convenient: Not something you can pick up on a whim; requires a prescription and time for compounding. Shorter Shelf Life: Often made in smaller batches without as many preservatives, leading to a shorter expiration date. Specific Services to Consider (for custom compounding): Your Local Compounding Pharmacy: Ask your dermatologist for a prescription for a compounded formula, and they can often recommend a reputable local compounding pharmacy. Telehealth Dermatology Platforms: These services have democratized access to custom formulas: Curology: One of the pioneers. You submit photos and skin history, and a licensed provider prescribes a custom formula (often with Tretinoin, azelaic acid, clindamycin, etc.) delivered monthly. Great for acne and anti-aging. Apostrophe: Similar to Curology, offering custom formulas for acne, anti-aging, and hyperpigmentation (e.g., Tretinoin, Spironolactone, hydroquinone). You get a consultation with a board-certified dermatologist. Agency (by Curology): This is Curology's sister brand, specifically focused on custom anti-aging formulas, often combining ingredients like Tretinoin, Dapsone, and Deoxycholic Acid. Is it Worth the Upgrade? YES, it's likely worth the upgrade if: You have persistent or severe skin conditions: Like stubborn acne, cystic acne, melasma, severe hyperpigmentation, advanced sun damage, or rosacea that hasn't responded to OTC products. You have very sensitive skin or known allergies: And struggle to find products that don't cause irritation. You're looking for prescription-strength results: Especially for anti-aging with ingredients like Tretinoin, or for significant skin clearing. You value professional medical guidance: And want a routine tailored by a dermatologist. Your budget allows for it: You understand it's an investment in your skin's health. MAYBE NOT, if: Your skin concerns are mild: Like occasional dryness, minor breakouts, or basic anti-aging that can be addressed with good quality OTC products. Budget is a primary concern: And you're happy with the results you get from more affordable options. You prioritize convenience: And don't want the hassle of consultations and waiting for prescriptions. The Bottom Line: If you've tried numerous store-bought products without achieving your desired results, or if you have complex skin issues that require targeted, medical intervention, investing in custom compounded skincare through a dermatologist or a reputable telehealth service can be a game-changer and well worth the upgrade. It's often the most effective path to truly transforming your skin.

Mentioned in position 7 of 7

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ClaudeSep 4, 2026, 15:12 UTC
Are custom prescription skincare formulas worth it?

Custom Prescription Skincare: Are They Worth It? The short answer: Yes, for many people — especially if OTC products haven't worked. Recommended Services Curology Most well-known option, very accessible Dermatology providers create personalized formulas (tretinoin, azelaic acid, etc.) Affordable (~$30/month) Best for: acne, early anti-aging Musely (The Spot Cream) Strong focus on hyperpigmentation and melasma Uses prescription-strength hydroquinone Best for: dark spots, uneven skin tone Hims/Hers Good for straightforward tretinoin prescriptions Competitive pricing Best for: anti-aging, acne Agency More premium positioning Good customization options When They're Worth It ✅ You've tried multiple OTC products without results ✅ You have specific concerns (acne, melasma, fine lines) ✅ You want professional guidance without expensive dermatologist visits When to Skip ❌ Mild concerns that basic retinoids can address ❌ You'd prefer seeing a dermatologist in person for complex conditions Bottom line: The prescription ingredients (especially tretinoin) have strong clinical evidence behind them, making these services genuinely effective compared to most OTC alternatives.

Mentioned in position 4 of 4

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ClaudeSep 1, 2026, 15:43 UTC
Custom compounded skincare vs store bought products: is it worth the upgrade?

Custom Compounded Skincare vs. Store-Bought: Is It Worth It? The honest answer: it depends on your situation. When Custom Compounded IS Worth It Go custom if you have: Specific medical skin concerns (melasma, rosacea, severe acne) Allergies to common cosmetic ingredients Conditions requiring prescription-strength actives Tried multiple OTC products without success Recommended options: Curology – personalized prescriptions with tretinoin, azelaic acid, or niacinamide combinations; dermatologist-reviewed Agency – similar model, often cited for acne and aging concerns Musely – focuses on hyperpigmentation with prescription-strength formulas Local compounding pharmacies – best when working directly with your dermatologist When Store-Bought Is Perfectly Fine Most people get excellent results from: The Ordinary – transparent, evidence-based ingredients at low cost Paula's Choice – well-formulated, research-backed products CeraVe – dermatologist-recommended basics Tretinoin via Dermatologist – still a gold standard without full compounding costs Bottom Line Factor Custom Store-Bought Cost Higher Lower Targeted treatment ✅ Moderate Accessibility Moderate Easy Worth it for most Only if OTC fails Start here Start with quality store-bought products. Upgrade to custom compounding if you have persistent, specific concerns a dermatologist identifies.

Mentioned in position 2 of 6

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Google AIAug 31, 2026, 18:14 UTC
What is the best online treatment for melasma and dark spots?

For melasma and dark spots, the "best" online treatment often means combining convenience with access to prescription-strength ingredients and professional guidance. These conditions can be stubborn, so a multi-pronged approach is usually most effective, with sun protection being the absolute most critical step regardless of treatment. Here are the top online options, categorized by their approach: Best for Prescription-Strength Custom Formulas & Ongoing Support: These services connect you with a licensed provider who can prescribe personalized creams containing powerful ingredients like hydroquinone, tretinoin (retinoid), azelaic acid, and kojic acid, tailored to your specific needs. They often include regular check-ins and formula adjustments. Musely: This platform is highly* regarded for melasma and hyperpigmentation specifically. They offer prescription-strength formulas like "The Spot Cream" which often contains hydroquinone, tretinoin, and other actives. You submit photos and a medical questionnaire, and a dermatologist reviews your case and prescribes a custom cream delivered to your door. Why: Specializes in dark spots, offers very potent (and effective) hydroquinone-based formulas, and provides ongoing medical support. Agency (by Curology): While Curology focuses on acne, their sister brand, Agency, is designed for anti-aging and dark spots. They also connect you with a provider who formulates a custom cream that can include prescription ingredients like tretinoin and often combines them with other active ingredients for hyperpigmentation. Why: Personalized prescription formulas, strong emphasis on retinoids (excellent for long-term spot improvement), and ongoing provider access. Dermatica (UK-based, also ships to US): Similar to Agency/Curology, Dermatica offers personalized prescription formulas based on photos and a consultation. They can also include hydroquinone, tretinoin, and other actives. Why: Custom-blended formulas with prescription-strength ingredients, convenient delivery, and medical oversight. Best for Direct Telehealth with a Dermatologist (Full Range of Options): These services allow you to have a virtual consultation with a board-certified dermatologist who can diagnose your condition accurately, prescribe any necessary medication (not just custom creams), and provide a comprehensive treatment plan that might include oral medications, procedures (if needed), or lifestyle advice. DermatologistOnCall: This platform is specifically for teledermatology. You submit photos and details, and a dermatologist reviews your case, often within 24-48 hours, and provides a diagnosis and prescription if appropriate. Why: Direct access to a board-certified dermatologist for diagnosis and the broadest range of prescription options. Amwell / MDLIVE / Teladoc: These are broader telehealth platforms that include dermatology specialists. You can schedule a video appointment with a dermatologist. Why: Convenient video consultations for a more personal touch, and the ability to get prescriptions sent to your local pharmacy. Best for High-Quality Over-the-Counter (OTC) Support & Maintenance: While prescription treatments are often necessary for stubborn melasma and dark spots, high-quality OTC products play a crucial role in supporting treatment, maintaining results, and preventing new spots. Look for ingredients like Vitamin C, Niacinamide, Alpha Arbutin, Kojic Acid, and AHA/BHA exfoliants. Paula's Choice: Known for its evidence-based formulations. Their "Clinical Discoloration Repair Serum" (with tranexamic acid and niacinamide) and various Vitamin C serums or AHA/BHA exfoliants are excellent for improving skin tone and texture. Why: Science-backed, effective OTC ingredients, and a wide range of products for all skin types and concerns. The Ordinary / Good Molecules: These brands offer effective active ingredients at very affordable price points. Look for their Niacinamide, Alpha Arbutin, Ascorbic Acid (Vitamin C), and Azelaic Acid Suspension products. Why: Budget-friendly way to incorporate proven dark spot-fighting ingredients into your routine. Crucial Considerations for Melasma & Dark Spots: Sun Protection is NON-NEGOTIABLE: This is the most important "treatment." Use a broad-spectrum sunscreen with SPF 30+ (preferably 50+) every single day, reapplying throughout the day, especially if outdoors. Specific Brands: EltaMD UV Clear, Supergoop! Unseen Sunscreen, La Roche-Posay Anthelios are popular, effective options. Patience & Consistency: Melasma and dark spots take time to fade, often several months of consistent treatment. Hydroquinone Cycling: If using hydroquinone, your doctor will likely recommend cycling on and off to prevent potential side effects like ochronosis (bluish discoloration). Patch Test: Always patch test new products, especially potent ones, on a small area of skin before applying all over. Professional Advice: For severe or resistant cases, an in-person dermatologist visit might still be recommended for procedures like chemical peels or laser treatments. By combining the convenience of online prescription services with diligent sun protection and supportive OTC products, you can effectively treat melasma and dark spots.

Mentioned in position 3 of 14

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Google AIAug 28, 2026, 21:36 UTC
What is the best anti aging prescription skincare online?

When it comes to the "best" anti-aging prescription skincare online, it really depends on your specific concerns, skin type, and how potent you want your treatment to be. The gold standard for prescription anti-aging is tretinoin (a retinoid), which is highly effective for reducing wrinkles, fine lines, sun damage, and improving skin texture. Many online platforms offer this and other complementary prescription ingredients. Here are some of the top online services that provide prescription anti-aging skincare, along with what makes them stand out: Apostrophe: Why it's great: Apostrophe is often highly recommended for its personalized approach and wide range of prescription options. They offer custom compounded formulas that can include tretinoin, hydroquinone (for hyperpigmentation/dark spots), azelaic acid (for redness/acne), and niacinamide. Their licensed dermatologists review your skin profile and photos, then create a formula tailored to your specific anti-aging needs. They are known for being able to prescribe higher concentrations of actives if appropriate. Best for: Those looking for comprehensive, custom formulations that can address multiple concerns beyond just fine lines, including significant hyperpigmentation. Musely (The Anti-Aging Cream & The Spot Cream): Why it's great: Musely specializes in potent, targeted formulas for specific concerns. "The Anti-Aging Cream" typically contains tretinoin along with other beneficial ingredients like niacinamide and hyaluronic acid. Their "The Spot Cream" is particularly popular and effective for severe hyperpigmentation (like melasma or age spots), often containing strong concentrations of hydroquinone in combination with tretinoin and other brighteners. They have a focus on dramatic results. Best for: Individuals with more stubborn signs of aging, particularly significant sun damage, dark spots, or melasma, who are looking for more aggressive and highly concentrated formulas. Agency (by Curology): Why it's great: Agency is Curology's sister brand specifically dedicated to anti-aging. While Curology is well-known for acne, Agency focuses on concerns like fine lines, wrinkles, and texture. They create custom formulas with ingredients like tretinoin, deoxycholic acid, and tranexamic acid (for brightening), tailored to your skin by licensed dermatology providers. It's a great option if you appreciate Curology's user-friendly platform but want a product specifically designed for aging skin. Best for: Those who want a dedicated anti-aging product with a focus on comprehensive skin rejuvenation, especially if they're already familiar with the Curology model. Curology: Why it's great: While often associated with acne, Curology also offers custom formulas for anti-aging, including tretinoin. They are incredibly accessible and beginner-friendly. You fill out a questionnaire, upload photos, and a licensed provider prescribes a custom serum. It's an excellent entry point for prescription retinoids. Best for: Individuals new to prescription anti-aging, those with sensitive skin who need to start with lower concentrations, or anyone looking for a simple, all-in-one custom formula for general skin health and mild anti-aging. How these services generally work: Online Questionnaire: You fill out a detailed questionnaire about your skin history, concerns, and health. Photo Upload: You submit photos of your bare skin. Dermatologist Review: A licensed dermatologist or dermatology provider reviews your information. Custom Formula: They prescribe a custom formula (often a single bottle) with active ingredients tailored to your needs. Mail Delivery: The product is shipped directly to your door on a subscription basis. Ongoing Support: You often have access to message your provider for questions or adjustments. Important Considerations for Prescription Anti-Aging Skincare: Sun Protection is NON-NEGOTIABLE: When using powerful ingredients like tretinoin, your skin becomes more sensitive to the sun. Daily, broad-spectrum sunscreen with an SPF of 30 or higher is crucial to protect your results and prevent further damage. Patience: Prescription skincare takes time to show results, often 3-6 months or even longer for significant changes. Potential Side Effects: Expect a "purging" period, dryness, redness, and peeling, especially when starting tretinoin. Your provider can help you manage this. Cost: These are typically subscription services, so factor in the recurring cost. Always consult with a healthcare professional to determine the best course of action for your individual skin needs.

Mentioned in position 4 of 4

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TL;DR

Agency (withagency.com) is a prescription anti-aging skincare service and the sister brand of Curology, focused on mature skin concerns rather than acne. It connects patients with licensed providers who formulate personalized topical treatments, primarily targeting signs of aging. In WellRank's latest index, Agency ranks 19th in online dermatology with 9% AI visibility and 30th in hair loss treatment with 2% visibility, appearing alongside brands like Curology, Apostrophe, and Musely in AI-generated answers.

Company Overview

Agency operates as a direct-to-consumer telehealth skincare platform that grew out of Curology's infrastructure and provider network. Patients complete an online consultation, share photos of their skin, and receive a customized prescription formula from a licensed dermatology provider. The business model follows a subscription format where formulas are shipped directly to the customer, bypassing traditional clinic visits. Headquarters and exact founding year are not separately publicized for Agency as a standalone entity, though it shares organizational roots with Curology, which is based in San Francisco.

Product Features

  • Personalized prescription anti-aging topical formulas blended for each patient
  • Access to licensed dermatology providers via asynchronous telehealth consultation
  • Custom compounded formulations that may include tretinoin, niacinamide, or other actives
  • Ongoing provider check-ins and formula adjustments over time
  • Direct-to-door subscription delivery of prescription treatments
  • A dedicated focus on mature skin concerns such as fine lines, uneven tone, and texture

Target Market

Agency primarily serves adults, particularly women, who are concerned with visible signs of aging such as wrinkles, hyperpigmentation, and loss of skin firmness. It operates in the United States, consistent with Curology's geographic footprint. The service is designed for people who want prescription-strength skincare without an in-person dermatologist appointment.

Buyer Personas

  • A woman in her late 30s or 40s who has outgrown over-the-counter anti-aging products and wants a clinician-backed, personalized regimen delivered to her door.
  • A busy professional who values the convenience of telehealth and has neither the time nor desire to visit a dermatology office for cosmetic skin concerns.
  • A Curology user who has aged past acne as a primary concern and is looking for a seamless transition to an anti-aging-focused platform from a brand they already trust.
  • A skincare-informed consumer who has researched tretinoin or prescription actives online and wants a legitimate, supervised path to obtaining them.

Funding & Performance

Agency is operated under the Curology corporate umbrella. Curology has raised venture funding, though specific amounts attributable to Agency as a distinct line are not publicly disclosed. Agency's standalone valuation and financial metrics are not publicly available.

Recent Developments

Agency has continued to build on Curology's established telehealth infrastructure, expanding awareness among audiences seeking prescription anti-aging care online. The brand has attracted coverage from outlets reviewing the best online prescription skincare services, including roundups featured by Allure on tretinoin creams and Yahoo Lifestyle's best online prescription skincare. No major independently verified product launches or structural changes have been widely reported at this time.

Competitive Landscape

Agency competes most directly with other prescription telehealth skincare platforms. Based on WellRank co-mention data, AI engines most frequently group it with Apostrophe, Musely, Nurx, and Dermatica as direct service competitors, while also mentioning it alongside over-the-counter brands like Paula's Choice, The Ordinary, and CeraVe when AI answers cover the broader anti-aging skincare space. Its strongest differentiator relative to competitors is its lineage and shared infrastructure with Curology, one of the better-recognized names in telehealth dermatology. Reviewers covering the category, such as those at Cosmopolitan UK's prescription skincare roundup, tend to evaluate it alongside this same peer set.

Agency vs the brands AI recommends alongside it

The real competitive set in Online dermatology: brands the engines name in the same answers, ranked on the latest day.

BrandRankAI visibility
Agency logo
AgencyThis brand
#27
4.4%
Curology logo
Curology

62 shared answers

#1
88.9%
Apostrophe logo
Apostrophe

49 shared answers

#2
84.4%
Musely logo
Musely

36 shared answers

#5
20.0%
Paula's Choice logo
Paula's Choice

17 shared answers

#9
15.6%

Email me when overtakes Agency

One email the day the ranks flip. Nothing else.

User Sentiment

Sentiment toward Agency in AI-engine outputs is notably positive: of 48 mentions tracked in WellRank's corpus, 46 are positive and 2 are neutral, with zero mixed or cautious mentions recorded. This places Agency among the more favorably cited brands in the online prescription skincare category. Editorial sources that AI engines draw on when mentioning Agency include listicles and expert guides such as Counsel Health's guide to prescription skincare for anti-aging and Miiskin's overview of personalized prescription skincare online, suggesting the brand earns positive framing in authoritative health and beauty editorial contexts.

Pricing

Agency uses a subscription-based pricing model typical of telehealth skincare platforms. Exact monthly pricing is not consistently published in a stable, publicly verifiable form, so specific figures are not cited here. Pricing is generally in line with comparable prescription telehealth services, and prospective customers are directed to complete a consultation to receive a personalized quote.

Sources cited around Agency

The sites engines cite in answers mentioning this brand. Win these, win the answer.

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